BUILT FOR DIGITAL AGENCIES

Better Than Prompts:

How to Build Custom GPTs for Marketers

Better Than Prompts: How to Build Custom GPTs for Marketers

Featuring Andy Crestodina

COFOUNDER & CMO, ORBIT MEDIA

Wednesday, February 25th

2pm Eastern Time

Live on Zoom

Register For Free

Enter your name & email to register for free

Andy Crestodina

Co-founder & CMO at Orbit Media

FOR DIGITAL AGENCY OWNERS & AGENCY LEADERS

What You’ll Be Able to Do

Move away from one-off prompts, and build AI systems your team can reuse.

Move Beyond Prompts

Start leveraging AI as repeatable, scalable systems to power your agency.

Streamline repeat workflows
Maintain quality across teams
Get consistent output every time

Custom GPTs

Create two practical Custom GPTs you can use immediately.

Process GPT: Runs a sequence of prompts like a system
Advisor GPT: Provides role-specific guidance across your team

Tangible Wins

Get concrete outcomes you can implement in your agency now.

Two Custom GPT systems built for agency use
A repeatable process to create more GPTs
Clear applications for marketing and delivery workflows

Start running effective systems instead of rebuilding prompts.

Where These Conversations Continue In Person

Where These Conversations

Continue In Person

Vistara 2026

AI is reshaping how agencies operate, faster than most teams have time to pause, align, and make confident decisions.

Vistara is an in-person event for digital agencies ready to move beyond experimentation and use AI as a real, measurable growth lever.

In 2025, Andy Crestodina took the Vistara stage and delivered the event’s attendee-favorite session. He’ll be back on stage at Vistara 2026, continuing the series of high-caliber conversations Vistara is known for.

Hotel Van Zandt, Austin, Texas

May 11–13, 2026

Join Vistara Now

Meet Our Guest Presenter

Andy Crestodina
Co-Founder and CMO at Orbit Media

Victor Huynh, CO-FOUNDER OF READY ARTWORK

Andy Crestodina is co-founder and CMO of Orbit Media, an award-winning 50-person digital agency in Chicago.

Over the past 24 years, Andy’s provided guidance to 1000+ businesses. He’s written hundreds of articles on content strategy, SEO, GA4, AI and visitor psychology. He’s also the author of Content Chemistry: The Illustrated Handbook for Content Marketing.

Andy is a founding member of Google Marketing AI Industry Council; repeat speaker at MAICON, the Marketing AI Conference; instructor for the full-day Marketing AI workshop at the Marketing Profs B2B Forum; and author of dozens of articles on AI with 1M+ readers.